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Making chocolate better: ‘Pure Hershey's’ ad campaign takes on Axe Chocolate Man
Aug 5 2008, Asmita

When it comes to chocolate, you would think a major brand like Hershey’s pretty much sells itself. But judging by the new “Pure Hershey’s” campaign, I wonder if the comfort food market is gearing up for a hot competition this summer. The new 30-...

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