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Da Vinci couldn’t have been more right when he said “simplicity is the ultimate sophistication”. Amidst all the creative clutter that we are bombarded with, the Nikol ad shines like a beacon that knows its direction. ‘Keep it basic for the best...
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The effectiveness of an ad today is measured in terms of the three Ps - Premise, Pertinence and Presentation. Take one of these elements out and you have an ad that...
made popular Jul 10 2008
Creativity comes in all packages. Those who believe an ad should not be purpose aberrant must take a look at Sebamed’s creative. ‘Keep it simple’ has...
made popular Jul 9 2008
With its “The Power of Dreams” caption, Honda opened up unlimited avenues to experimentation and ingenuity. And it comes as no surprise that this creative...
made popular Jul 8 2008
Specters have taken a special liking to your loo, thanks to Jung Von Matt - the German admakers. Advertising couldn’t have got more personal, going by the new...
made popular Apr 16 2008
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