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The effectiveness of an ad today is measured in terms of the three Ps - Premise, Pertinence and Presentation. Take one of these elements out and you have an ad that falls flat on its face. However, there are exceptions that often belie conventional...
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Death is very busy these days and he visits almost everyone thanks to terrorism and the War on Terror. However, if the Grim Reaper decides to go on a vacation, drops...
made popular Jul 17 2008
Using both the hands to take a picture could very soon be the thing of the past even with those big and professional cameras. That is something already outdated with...
made popular Jul 16 2008
A DOLLAR ECONOMY
By Vincent Van Ross
Like many other curious tourists, it was the thousand year old temple complex that drew me to the land of the...
made popular Jul 12 2008
Whether single events or processes that take weeks, months, or years, these experiences remind us that the world remains a magical place.
made popular Jul 9 2008
Taking cellphone photography up a professional notch, the Mobile Phone Camera Telescope allows users to turn any cameraphone or digital camera into a professional unit...
made popular Jul 9 2008
If you had ever wanted to know how a bullet travels in slow motion, when fired, you will be able to see it for real in detail, thanks to a camera developed by the...
made popular Jul 2 2008
Fujifilm has launched what is currently the fastest CompactFlash in the world. The new 310x speed CompactFlash card uses a specially designed controller and the latest...
made popular Jun 18 2008
There is something amazing about capturing that perfect picture that allows you to say everything you wanted to and more without ever uttering a syllable. Sometimes it...
made popular Jun 7 2008
Small is truly in and small is the true direction in which modern science is moving and the final frontier is no longer just the vast cosmos that surrounds us but is...
made popular Jun 4 2008
Photographs of the ‘Tree People’ by George Steinmetz.
made popular Apr 19 2008
The New York based fashion photographer, Rony Shram, has much to offer to the world. With this lucid yet cryptic photoshoot, these shots would have you believe and...
made popular Apr 11 2008
Revamped and re-released, the four-lens LOMO Silver Action 35mm camera has a new avatar called Black Action and it sure looks a real kickbutt next-gen gizmo. The...
made popular Mar 28 2008
Every photo is nothing short of an ambiguous stimulus, what comes to my mind upon looking at it can be something totally different from your perception. Taking...
made popular Mar 18 2008
For all of you out there who have a lifetime’s worth of memories on Polaroids, the firm’s announcement of shutting down its instant film production seems as...
made popular Feb 20 2008
Photography technology had reached a new high with the high-end DSLR technology. Nikon’s D3 was one of the first digital cameras to incorporate DSLR. Photographers...
made popular Feb 19 2008
Photography is a passion that few truly take to heart. If one is smitten by it, then it is indeed a wonderful hobby to have. If it is your profession, then I suppose...
made popular Feb 6 2008
The rising piles of e-waste are the concern of almost all the nations today. At this point in time it is the biggest issue on the agenda of every environmentalist....
made popular Jan 31 2008
     Judging the mood at IIT: MOODINDIGO 2007
It was on 26/12/2007 as the clock hit 10:30 am, my basic feature phone Nokia hit an awesome tune for me. The voice...
made popular Jan 29 2008
J.D. Power & Associates ranked Nikon D-series SLRs “Highest in Customer Satisfaction in digital SLR Cameras” and that was not for nothing!Nikon’s D3 is another...
made popular Dec 17 2007
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Creativity comes in all packages. Those who believe an ad should not be purpose aberrant must take a look at Sebamed’s creative. ‘Keep it simple’ has...
made popular Jul 9 2008
With its “The Power of Dreams” caption, Honda opened up unlimited avenues to experimentation and ingenuity. And it comes as no surprise that this creative...
made popular Jul 8 2008
Da Vinci couldn’t have been more right when he said “simplicity is the ultimate sophistication”. Amidst all the creative clutter that we are...
made popular Jul 8 2008
Specters have taken a special liking to your loo, thanks to Jung Von Matt - the German admakers. Advertising couldn’t have got more personal, going by the new...
made popular Apr 16 2008
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