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Las Vegas Tourism: What happens here, stays here

Balendu — Wed, 12 Sep 2007 12:41:11 +0000

Las Vegas tourism officials are about to reveal a fresh blueprint that sketches out a strategy over the next three years to attract tourists from other countries who have inhibited away from the US since the 9/11 attacks. According to...

US ad spending plummets in second quarter

Balendu — Wed, 12 Sep 2007 11:34:23 +0000

The US advertising spending plummeted in the first half of the year, beleaguered by broad cross-category weakness, a leading industry tracker revealed on Tuesday. According to TNS Media Intelligence, ad expenditure slide down 0.3 per cent to...

Vodafone 'Time theft' ad: Make the most of now

Balendu — Mon, 10 Sep 2007 13:31:16 +0000

This is the latest television advertisement of Vodafone as a part of the next stage of its campaign to promote mobile Internet. The advertisement. ‘Time theft’, is showing an overworked executive struggling to find time for his partner....

Carl's Jr. ad draws flakes from teacher's union

Balendu — Mon, 10 Sep 2007 12:36:36 +0000

This television commercial, meant for promoting Carl’s Jr. restaurant chain and its patty melt sandwich, drew flakes from a teacher’s association for being offensive. The advertisement was aired during last week’s Tennessee Titans...

Bryan Ferry appears in Carlsberg's new ad campaign

Balendu — Fri, 07 Sep 2007 18:01:12 +0000

Lager brand Carlsberg has roped in singer Bryan Ferry to appear in its latest high profile advertising campaign, after he was dropped by Marks & Spencer over his contentious comments about Nazi Germany. The singer has been shown poking fun at...

NDP's 'porn' TV ad lands in controversy

Balendu — Wed, 29 Aug 2007 04:58:06 +0000

This television advertisement launched in Canada by Saskatchewan NDP has recently attracted fierce criticism from the Opposition. The television ad consists of a series of written phrases where some words fade away letter by letter. The ads, part...

Telstra forced to change misleading Next G ads

Balendu — Sun, 26 Aug 2007 19:29:26 +0000

Telstra was recently forced to change its advertisements for the Next G mobile phone network after the consumer watchdog said that the advertisement was misleading. The Australian Competition and Consumer Commission (ACCC) has considered...

ASA rejects Madeleine ad complaints

Balendu — Thu, 23 Aug 2007 18:15:34 +0000

The British advertising watchdog has rejected complaints over a ‘distressing’ advertisement about the disappearance of Madeleine McCann, which was shown before a children’s film. The Advertising Standards Authority (ASA) had...

Smirnoff Vodka: Extraordinary purification, ten times filtered

Balendu — Mon, 06 Aug 2007 16:25:55 +0000

This magnificent television advertisement campaign was launched by Smirnoff to promote its renowned vodka. The campaign aims at emphasizing the purity level of the drink and its finesse. The advertisement tries to draw resemblance of purified...

Advertising watchdog slams Nivea over misleading DNAge ad

Balendu — Thu, 26 Jul 2007 08:06:24 +0000

The Advertising Standards Authority of UK rapped the German company Beiersdorf for airing television advertisement for Nivea’s DNAge for being misleading. The advertisement claimed that the face cream in the question increased cell...