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Docs urge Google to filter the dubious medical ads

Sijo Joseph — Wed, 25 Mar 2009 10:05:31 +0000

bmj.com, the British Medical Journal website, has expressed concerns over Google web pages that contain dubious and sometimes dangerous medical claims. In an article published on the British Medical Journal website, the doctors cite an...

New wine in old bottle: Google to try sell ads to newsprints

Jayanta Bhattacharya — Mon, 06 Nov 2006 07:30:56 +0000

Google would never had been the Google it is today if not for its role and phenomenal success as a third-party online contextual ad provider and ad broker. Now it is trying to test whether it will be successful brokering ads for the old media....

Google ad revs to surpass TV in UK

Jayanta Bhattacharya — Thu, 02 Nov 2006 06:51:53 +0000

Online ad revs are in and is now posing a challenge to mainstream media like never before. A study by advertising buying companies Mindshare and Initiative says that in UK, Google is poised to overtake the main commercial TV channels there in...

Click fraud and lawsuits: No fool-proof solution in sight

Jayanta Bhattacharya — Mon, 23 Oct 2006 07:13:48 +0000

Last month, advertisers filed a new lawsuit in Pennsylvania seeking class-action status against Google for overcharging them. On the wake of this, the FBI, the Securities and Exchange Commission and the U.S. Postal Inspection Service are...

The Web 2.0 bubble is for real, is destined to burst

Jayanta Bhattacharya — Tue, 22 Aug 2006 06:46:55 +0000

A few days back, I wrote on how to avoid web 2.0 failures like Kiko. Today, let me discuss about the potential crash that Web 2.0 faces. Yesterday, Rob Hof wrote something in the BusinessWeekOnline.com about the real Web 2.0 bubble. Many people...