As I wrote before, despite not having much to show as profits today, Web 2.0 ventures especially social networks are drawing in some money these days as VC investments, acquisitions, equity transfers etc. Most of the Web 2.0 skeptics are seeing...

A new study reveals that pharmaceutical companies are now shifting their strategy from targeting mass market to a more specific targeted online marketing prospect. The study, undertaken by online research firm eMarketer, further concludes...

Local online advertising was hyped as an indispensable source for the internet shoppers. However, online local advtgs. just manages to receive only eight percent of market share. According to eMarketer, even if the local online ad jumps 51 percent...