Yet another ‘green’ jeans comes on the market’s eco-friendly shelves. Levi’s has come up with the first fully sustainable denims from a major brand, the company claims, with its idea coming up in May last year. The...

‘O-Wool alpine sweater from Sahalie’ - sounds interesting. Though as products they are brilliant innovations. But, are these eco-friendly in the real sense? Does the organic wool yarn claimed to be kept chemical-free while processing...