Unconventional advertising methods have tasted great success in recent times. Expanding the list is this ad, a sort of illusion, designed for Nike. Although classified as a billboard, we have strong reasons to believe this medium could create a...

The manliest drink ever? Well, the question would have been relevant if the premise had been set in the 1970s. For one, men today do not cut firewood for their own homes (except in the countryside)or for that matter, hook large fish to cook at...

Define tongue in cheek! An ad with unintended pun that evokes giggles rather than smiles of appreciation. Strange, though, is the fact that the admakers ignored the obvious while preparing the copy. Or, was it an intentional effort to fish for...

If you are looking for billboard ideas that stand-out from plain-vanilla creations, you have come to the right place. Call it the perfect marriage of creativity, technology and functionality or the first glimpse of better things to come in the ad...

With ‘trends’, we can be sure of one thing. There is bound to be an exception - a whiff of virgin freshness in a desert of dreary ideas. However, very few can take the risk of going the ‘Billboard’ way, with smart liners and...