Do celebrity endorsements really sway our vote?
POLITICS.
Pankaj Goswami.
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YES # Celebrities' larger than life status can move supporters to blindly vote for a candidate, especially when media too tries to over-pitch all the glitter.
celebrity endorsements 8273
# Backing from someone like Oprah Winfrey is bound to make a difference in US Presidential elections.
NO # Voting populace is not that dumb to be swayed by shrewd political advertising. Celebrity endorsement is not a new thing and had very little impact on changing the course of elections in the past too.
# Many a times, it backfires, depending on the reputation of endorsing public figure.
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